2000-07-13
org.kosen.entty.User@78e5cb8d
김재남(ostin3)
This report provides no scare stories of a deserted high street. rather its message are positive:
.Personal e-commerce will grow in the UK;
.it will develop in a unique pattern, and not follow the US computer-based approach;
.new platform are already coming on stream that can provide a great filip to the e-commerce market;
.the successful implementation of current government initiatives could widen e-commerce across all social groups.
These and other potential development are drawn out in four possible scenarios that we have developed, depicting explosive,dynamic, active or sluggish growth. these scenarios are not predictions of the future but pictures of possible futures based on a wide range of available forecast on the growth of e-commerce.
Contents
4.Executive Summary
8.What is e-commerce
10.Research
12.E-commerce and Information and communications technology
14.Implications for the retail industry
16.Consumer profiles
26.Barriers to e-commerce - facts or fiction?
30.E-commerce within product sectors
32.Explosive or Sluggish? The scenarios
38.What do the scenarios tell us?
46.Update and ICT snapshot
48.The national foresight programme
49.Appendices
Questionnaire
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